Pyramid International is very pleased to announce the conclusion of negotiations to purchase from administrators KPMG a selection of the assets and brand name of The Art Group, which went into administration on 28 June 2010.
The Art Group is an internationally renowned publisher of contemporary wall art and greetings cards and its 'art on demand' business operates in many high profile accounts.
The Art Group has for many years been regarded as a market leader in its sector. Pyramid International's vision is to develop the brand and continue to work with the best artists and licenses in an ongoing programme of new product development and publishing.
The wall art business will be developed by the Pyramid team with help from some of the former employees of The Art Group. It is hoped that the nucleus of the design team can be kept together to help drive the business forward, with the added benefit of Pyramid's worldwide licensing connections.
The greetings card arm of the business will be jointly run with Is It Art?, which sells and distributes greetings cards to the majority of UK accounts.
The managing director of Is It Art?, Martin Nevin, recently appointed The Art Group's former sales director for greetings cards, John Sutton, to head up sales for the new venture. Together they hope to not only maintain the position of the greetings card business in the marketplace, but to grow and develop it going forward.
The USA arm of The Art Group, which is based in Boston, will be supported by Pyramid America. It is hoped that some of the former employees will join the US office to maintain and develop the business in America.
The new venture will continue without the massive overhead that the previous operation suffered with in terms of production and warehousing. The savings generated will provide a major contribution that enables the brand to be developed.
The managing director of Pyramid International, Ally Mayer stated: "I am extremely pleased at the opportunity to be involved with such a market leading company and hope to be able to develop The Art Group name in both the wall art and greetings card markets at an international level."
"Key positions in the new venture will hopefully be offered to former staff of The Art Group, to help drive the new venture and continue the fantastic work that they achieved in such difficult circumstances previously."
"Many key retailers have already indicated that they are happy the brand has been maintained," Ally Mayer continued saying "and that most were fully supportive of the new team in terms of retail space and future plans."
The Art Group is the market leader in contemporary art publishing.
For over 20 years we’ve been working with thousands of artists to
supply quality wall art, cards and frames to a global market.
This website will be updated over the coming weeks, for any sales or order enquiries please see contacts below:
For all UK wall art order enquiries contact - Racheal Cornwell T: 0116 264 2642 E: Rachel.Cornwell@pyramidposters.com F: 0116 265 2640
For all EXPORT wall art order enquiries contact - Holli Norton T: 0116 264 2647 E: holli.norton@pyramidinternational.com F: 0116 264 2641
For all GREETINGS CARD enquiries contact - Emma Bryant T: 01926 747940 E: emma.bryant@isitart.co.uk
For all ART GROUP LICENSING enquiries contact - E: agl@pyramidinternational.com
